New Cosmote banner hides pages, confuses visitors
The people behind the latest Cosmote banner campaign must be so, so proud. They managed to conceive the worst ad banner campaign ever invented. Yeah, even worse than the dancing baby one. Yay for them.
Notice the whiteness while browsing several mainstream greek sites? Think your computer is slow, your connection is slow, or your brain is slow? Look no further, it’s the Cosmote banner.
It hides (?!) the content of the page behind it, to make it look like your Internet is very, very slow. It advertises high-speed Internet cards, so it asks, oh so cleverly: Slow connections? Long loading times? Try Cosmote.
Oh. My. Friggin. God.
I can’t even begin to describe how many usability (not to mention federal and international and transgalaxian) laws it just stomps on. It friggin’ HIDES (forgive my caps) the content of a perfectly running and functional page, forcing you to think that your connection is slow, so hey, you need Cosmote.
We’re talking nonsense here. Whoever is behind it (I don’t know who, I don’t care if I know them) must be truly, madly, deeply ashamed. I can understand the ignorance of the people that approved it, but I cannot possibly see how a web advertiser in his right mind would ever propose something like that.
It’s the worst banner ever invented.
Oh wait…
No.
It’s definitely the worst banner ever invented.
May 23rd, 2008 at 11:47 pm
Sugar, I’d love to see a site with this monstrosity. Do you have any links?
May 24th, 2008 at 8:56 am
@luc I found it myself on sport24.gr.
May 24th, 2008 at 1:23 pm
Heh, Sugar i was about to write regarding this too… Okay it’s not heavy (32kb) but they way it’s showing up is ANNOYING, making a newbie think that even his browser is about to crash!
May 24th, 2008 at 8:22 pm
Ogilvyone is behind this banner… Pitty.
May 25th, 2008 at 1:15 am
@Giorgos Pity indeed. I thought they knew better. I was obviously wrong.
May 28th, 2008 at 3:19 pm
I totally agree, it is annoying