Archive for May 23rd, 2008

New Cosmote banner hides pages, confuses visitors

Friday, May 23rd, 2008 at 11:37 pm

The people behind the latest Cosmote banner campaign must be so, so proud. They managed to conceive the worst ad banner campaign ever invented. Yeah, even worse than the dancing baby one. Yay for them.

Notice the whiteness while browsing several mainstream greek sites? Think your computer is slow, your connection is slow, or your brain is slow? Look no further, it’s the Cosmote banner.

It hides (?!) the content of the page behind it, to make it look like your Internet is very, very slow. It advertises high-speed Internet cards, so it asks, oh so cleverly: Slow connections? Long loading times? Try Cosmote.

Oh. My. Friggin. God.

I can’t even begin to describe how many usability (not to mention federal and international and transgalaxian) laws it just stomps on. It friggin’ HIDES (forgive my caps) the content of a perfectly running and functional page, forcing you to think that your connection is slow, so hey, you need Cosmote.

We’re talking nonsense here. Whoever is behind it (I don’t know who, I don’t care if I know them) must be truly, madly, deeply ashamed. I can understand the ignorance of the people that approved it, but I cannot possibly see how a web advertiser in his right mind would ever propose something like that.

It’s the worst banner ever invented.

Oh wait…

No.

It’s definitely the worst banner ever invented.

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by Sugar